Think 'Inside' the Box

General Mills has launched its national "Rev Up for Savings" promotional event featuring Clint Bowyer and the No. 33 Cheerios / Hamburger Helper Chevrolet on millions of packages in grocery stores across the United States.

You will have the opportunity to purchase specially-marked packages of five General Mills Big G cereals-Cheerios, Cinnamon Toast Crunch, Lucky Charms, Reese's Puffs, and Cookie Crisp-that contain one limited-edition "Super-Fast Pull Back Racer" per box.

Four collectible racecar premiums will be available: the No. 33 Cheerios, No. 31 Caterpillar, No. 29 Shell/Pennzoil, and No. 3 RCR car. In addition, look for specially-marked packages of Hamburger Helper, Betty Crocker, Bugles, Chex Mix Bars, and Totino's Party Pizza featuring fun racing trivia, games, and recipes.

As a special offer, you will have the opportunity to receive a free Cheerios hauler with your purchase of two or more participating General Mills products at participating retailers. Be sure to fuel up on all of your favorite General Mills products and Rev Up for Savings during the month of February.